Louis Vuitton Cruise in Avignon

Global event for Avignon, the theater city that becomes the new fashion destination of Nicolas Ghesquière, the artistic director of the house Vuitton.

A Louis Vuitton fashion show in the courtyard of the Palais des Papes?
But be careful, for Louis Vuitton, there is no question of revealing a specific place, within the Palais des papes. There is little chance for it to be on the roof of the Trouillas tower. A mistral blow would be shocking, even dangerous. The very talented artistic director of women’s collections, Nicolas Ghesquière, would not take that risk. One can still suspect a parade in the courtyard of honor or under the ceiling in carène of boat overturned of the majestic room of the Grand Tinel.

Louis Vuitton Cruise Show in Avignon: the rendezvous of VIPs from around the world
We are talking about a global event, nothing less. Because fashion show means international VIPs, with the logistics and security that go with it. For now, the Maison Vuitton remains silent on the celebrities below or on the podium. It remains that we can bet on the presence of the American actress Zendaya, current face of the brand. Let’s not forget the presence of major fashion magazines.

Louis Vuitton will participate in the lighting of the Palais des Papes
We must also welcome this beautiful initiative initiated by the Maison, to pay tribute to the exceptional destinations chosen: supporting local heritage and projects in the cities that host the Cruise catwalks.
In Avignon, for example, Vuitton has pledged to help finance the project to illuminate the Palais des Papes and the facades of buildings overlooking the square. The amount of this sponsorship has not been communicated, but note that the project voted by the City Council is estimated at 2 million euros.

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